laneige — seoyunjang

S EOYUN JANG

Seoyun Jang is a graphic designer and artist based between New York and Seoul. She works across branding, visual design, and UI/UX, focusing on creating thoughtful and intuitive digital experiences.

Currently pursuing a BFA in Communication Design at Parsons, she combines creative vision with strategic thinking to produce clear and meaningful work.

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Laneige

Date: Fall 2025
Details: Promotion Design

Designed promotional posters and social media assets for Laneige’s Water Bank Collection, a leading Korean skincare brand.
Focused on translating the collection’s hydrating concept into clean, fluid visuals through refined typography, balanced composition, and a cohesive color palette that reflects Laneige’s fresh identity.